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The CPXi Blog

AdverBytes #6: Keeping The Internet Free

  Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on preferred programmatic: Dear Publishers and Advertisers: It’s Time to Start Worrying About Ad Blockers Publishers Watch Closely As Adoption of Ad Blocking Tech Grows    View the entire AdverBytes series here. »

AdverBytes #5: Programmatic In 2015

  Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on preferred programmatic: Preferred Programmatic: Widening Our View Of “Premium” The Evolution of Programmatic   View the entire AdverBytes series here.  

AdverBytes #4: Native Advertising

Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on native advertising: Nearly Two-Thirds of Marketers Plan to Increase Native Ad Spending in 2015 The Year In Native Advertising    View the entire AdverBytes series here.

AdverBytes Issue #3: The Evolution of Content Consumption

  Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on content marketing: How To Capitalize On Consumers’ Need For Personalization The Future Of Content Marketing: 35 Experts Share Their 2015 Predictions   View the entire AdverBytes series here.    

AdverBytes Issue #2: Viewability

Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on viewability: Setting the Record Straight on Viewability, Fraud and Metrics Viewability Has Arrived: What You Need To Know To See Through This Sea Change   View the entire AdverBytes series here.

AdverBytes Issue #1: Attribution

Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on attribution: The Future of Retargeting Ads Includes Mobile and Attribution Management 2015: The Year We Get Closer to Resolving the Great Attribution Agitation After the Click: Solving Mobile’s Attribution Problem   View »