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AdverBytes #5: Programmatic In 2015

  Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on preferred programmatic: Preferred Programmatic: Widening Our View Of “Premium” The Evolution of Programmatic   View the entire AdverBytes series here.  

HipHopMyWay.Com Lands Exclusive Video Interview With Legacy DJ Mister Cee

Hip-Hop Culture Website to Air Full-Length Interview With Controversial Hip-Hop Legend Wednesday 2/18/15 NEW YORK, NY–(Marketwired – Feb 12, 2015) – Consumed Media, a content production division of digital media company CPXi, announced today that its niche hip-hop portal, HipHopMyWay.com (HHMW), has secured an exclusive extended sit down video interview with one of the industry’s »

A Recap From IAB Annual Leadership Meeting

Earlier this week our team was in Phoenix, Arizona for IAB Annual Leadership Meeting. The three-day conference is the central thought leadership venue for senior voices across the marketing and advertising ecosystem. CPXi was a title sponsor with a major presence at the event. Elements of our sponsorship included a coffee break and event lunch as »

AdverBytes #4: Native Advertising

Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on native advertising: Nearly Two-Thirds of Marketers Plan to Increase Native Ad Spending in 2015 The Year In Native Advertising    View the entire AdverBytes series here.

January’s Seller Trust Index

Last week, Pixalate, a programmatic advertising analytics platform, released its January Seller Trust Index. The monthly index analyzes hundreds of programmatic advertising sellers and ranks them by the degree to which they filter their inventory for fraud. Pixalate has looked at billions of impressions across the net, assessing each seller on areas such as viewability, fraud, engagement »

AdverBytes Issue #3: The Evolution of Content Consumption

  Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on content marketing: How To Capitalize On Consumers’ Need For Personalization The Future Of Content Marketing: 35 Experts Share Their 2015 Predictions   View the entire AdverBytes series here.    

Mike Seiman Named a SmartCEO Future 50 Award Winner

Company’s Success Attributed to Its Quality Partner Relationships, Capabilities and Robust Corporate Culture NEW YORK, NY–(Marketwired – Jan 27, 2015) – Digital media holding company CPXi today announced that SmartCEO Magazine has named CEO Mike Seiman a Future 50 award winner. This award will be presented during a reception on Thursday, January 29 in New »

A Woman’s Guide to Winning in the Business World

A Woman’s Guide to Winning in the Business World By: Allison Bates, Marketing Associate Many of our CPXians are involved in an organization called AWNY (Advertising Women of New York). Participating in AWNY is a great opportunity for women at CPXi to be involved in the advertising industry at a higher level. AWNY holds networking events, workshops, leadership training »