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bRealTime Releases Premium Private Marketplace Inventory Packages

bRealTime Releases Premium Private Marketplace Inventory Packages to Key Programmatic Partners CPXi’s Programmatic Division to Offer Transparent, Customizable, and Scalable Inventory Access to DSPs and Key Industry Providers, Including AppNexus, DoubleClick Ad Exchange (AdX) by Google, Kantar Media, Mediaocean and More NEW YORK, NY–(Marketwired – April 8, 2015) bRealTime, the programmatic media division of digital »

Meet Our Newest CPXians

The CPXi family continues to grow! Help us welcome our new hires:   Erin Tobin, Product Manager Born and raised on Long Island and couldn’t be more proud of it.  I have previously worked at publications and looking forward to changing things up a bit.  One thing that keeps me occupied from Spring until Fall »

CPXi Releases Programmatic Direct Primer, Preparing Advertisers to Better Leverage This $8.4 Billion Market

Report Provides Advertisers of All Sizes With a Practical, Easy-to-Apply Guide for Combining the Efficiency of Automation with the Quality of Direct Deals  NEW YORK, NY–(Marketwired – March 25, 2015) Digital media holding company CPXi today announced the availability of a primer from their AdReady division entitled, “Programmatic Direct: A Six-Step Guide to Efficiency Through »

Consumed Media Announces ‘The Biggest Loser’ Winners As Contributors to Newest Lifestyle Vertical

Consumed Media Announces NBC’s ‘The Biggest Loser’ Winners As Key Contributors to Newest PressRoomVIP Vertical ZestVIP Illustrates the Power of Evolving Distribution and Monetization Models for Niche Content Creation NEW YORK, NY – (Marketwired – March 18, 2015) – Consumed Media, a division of digital media holding company CPXi, today announced the launch of a new »

AdverBytes #6: Keeping The Internet Free

  Introducing CPXi AdverBytes, a weekly original comic animating the digital media industry one “issue” at a time!   For more recent information on preferred programmatic: Dear Publishers and Advertisers: It’s Time to Start Worrying About Ad Blockers Publishers Watch Closely As Adoption of Ad Blocking Tech Grows    View the entire AdverBytes series here. »

Release: CCDR Media Launches Click-to-Call Product

CCDR Media Launches Click-to-Call Product, Bullish on “Beyond the Click Performance” as Evolving Direct Response Metric CPXi Division Selects Leading Call Intelligence Company, Invoca, as Attribution Platform NEW YORK, NY–(Marketwired – Mar 10, 2015) –  CCDR Media, the cross-channel direct response division of digital media holding company, CPXi, announced today the official launch of its Click-to-Call »

Can Content Marketing Really Sell The Goods?

Sunny Florida welcomed OMMA Miami where marketers, creatives and technology folks gathered to discuss the issues around the balance of art and science in digital advertising.  Consumed Media’s Editor in Chief, Emily Seiman, joined the conversation on a panel titled, Art Meets ROI: Or Can Content Marketing Really Sell the Goods. Below are a few good »

The CPXi Family Continues To Grow

Help us welcome our newest employees:   Annastasia Gallaher, Project Manager I have been in Seattle since 2007, by way of California, and I LOVE my city! I’m currently attending WGU in pursuit of my BS in Business Management, as well as being the current Director of Membership for ANCEA/Sakura-Con. I’m a certified Scrum Master, »

Release: Growth Of Programmatic Mobile

bRealTime’s Programmatic Mobile Marketplace Continues Exponential Growth, Reveals 682% Revenue Growth in 2014; Already Up 258% in 2015 CPXi Division Leverages Direct Relationships With Mobile Publishers Like IFLScience and Slashdot Media; Serves Custom, High-Impact Mobile Ad Units NEW YORK, NY–(Marketwired – Mar 3, 2015) – bRealTime, a programmatic division of digital media holding company CPXi, »